The WordBirds Podcast with Chris Willis

Unreplicatable: How Internal Comms Can Survive (and Thrive) in the Age of AI

Chris Willis Season 7 Episode 3

The big picture:
AI is already better at writing, summarizing, and mimicking tone. So what does that mean for internal comms?

Why it matters:
If your value is built on turning chaos into copy, you’re replaceable. But if you lead with strategy, trust, and human nuance—you’re untouchable.

Go deeper:
Regine Nelson, Internal Communications and Employee Engagement Lead at Couchbase joins to unpack her viral post on the future of IC in the age of AI. We talk about:

  • The real reason comms pros should be worried
  • Why most of us are still reacting, not leading
  • What it takes to become a strategist—not a scribe
  • How to build a comms career that AI can’t replicate

Listen now if you want to stay relevant, be respected, and future-proof your role.