The WordBirds Podcast with Chris Willis

It's Now or Never: Six Fundamentals to Winning Back Trust

Axios HQ Season 6 Episode 18

Trust in media, institutions, and corporate comms is eroding. Neil Brown, president of Poynter Institute and founder of PolitiFact, knows why—and how to fix it.

🔹 The danger of clickbait & why credibility wins
🔹 How relationships & transparency build trust
🔹 AI’s role in comms & why ethics matter
🔹 Fact-checking: accountability, not censorship

Trust is hard to earn, easy to lose. Learn how to get it—and keep it. 🎧


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